Find the three things costing you conversions.
I help growing SaaS and ecommerce brands find conversion leaks, fix UX drop-offs, and engineer fast, bespoke web and mobile products. Limited time offer: £24.99 (normally £49.99). 48-hour delivery, zero agency fluff.
Straightforward pricing. No surprise scopes.
Choose between a rapid single-page teardown, a comprehensive full-funnel audit, or hands-on implementation.
Landing Page Report
Limited time offer · One page · 48h turnaround
- 1 specific page (landing, pricing or checkout)
- Top 3 conversion leaks ranked by impact
- Exact fixes explained clearly in writing
- Delivered in 48h directly to your inbox
- No call required — zero scheduling friction
Full UX/UI & CRO Audit
Entire flow · 60m call · 30-day action plan
- End-to-end journey (funnel, checkout, signup)
- 60-minute recorded call or video walkthrough
- Annotated screenshot deck of friction points
- Impact vs. Effort priority matrix
- 30-day action plan ready for your devs to run with
Custom Builds & Redesigns
Websites from £800 · Apps from £1,500 · Redesigns from £600
- Website Redesign: £600–£1,200 (visual & UX overhaul)
- Custom Websites: £800–£1,500 (1–5 pages, hand-coded)
- Custom Apps & MVPs: From £1,500 (utility & product builds)
- 12 Months Maintenance Free included on all builds
- Audit Credit: 100% of £329 audit credited to builds >£1,500
What is a 0.5% conversion leak costing you?
Move the sliders below to match your website traffic and average order value. See how much revenue even a conservative +0.5% conversion rate recovery adds to your bottom line.
Senior product leadership. Solo studio accountability.
Over a decade shipping software across FTSE retail and B2B SaaS. When you hire EmRich Digital, you work directly with the expert — not an agency account manager.
1-on-1
Emily Hughes
Founder · Principal Product & CRO Lead 📍 Solihull, West Midlands · UK-WideI spent 10+ years in senior product management and product ownership across UK SaaS and eCommerce leaders (including FTSE retailer Halfords and B2B SaaS platform SoCrowd) before founding EmRich Digital.
When you hire a traditional agency, you pitch to senior partners, but your build gets passed down to junior designers and middle managers. When you hire EmRich Digital, you work directly with me. Every audit heuristic, wireframe, microcopy test, and line of code comes from a decade of shipping live commercial software to real users.
Proven track record from colleagues and leaders.
“Emily stood out as a natural bridge between customer needs, business priorities, and development delivery. She has a strong ability to translate complex commercial objectives into actionable, user-focused product plans. Her capacity to see the big picture while managing the detail ensured that our product initiatives not only met business goals but also delivered real value to users.”
“I had the pleasure of working with Emily during her time at Halfords. She consistently demonstrated a strong work ethic and excellent communication skills, where we had regular catch ups on opportunity areas and commercial challenges to address and focus on... Notably, Emily possessed a positive, solutions-oriented mindset, she is very approachable and has a talent for thinking creatively to overcome commercial challenges, always ensuring her work was strategically aligned with broader business objectives and goals.”
“She is great at managing a diverse range of complex projects, always keeping the team up to date, morale high, and coming up with new strategies to streamline workflows. She has a meticulous eye for detail and makes sure projects are delivered to a high standard and reflect the priorities of the product... What truly sets Emily apart is her leadership approach. She is a deeply respected and empowering manager.”
The ten checks I run before I charge anyone anything.
The same 10-point heuristic checklist behind my audit reports. Walk through your own landing page or checkout in five minutes — free, no call, instant PDF download.
When the audit finds something too big to patch, I build the fix.
EmRich Digital isn't just an audit studio. With 10+ years in senior product management and product ownership across SaaS and ecommerce, I engineer bespoke, high-converting digital products from scratch for businesses.
Every website, web app, and mobile application is hand-coded to fit your business workflows — with conversion architecture, WCAG accessibility, and lightning performance built in from day one. No bloated templates. No agency middlemen.
Custom Brand Websites
Hand-coded, ultra-fast marketing and business sites engineered to turn visitors into paying customers.
Bespoke Web Applications
Tailored SaaS portals, customer dashboards, and internal tooling built with modern React & Next.js.
iOS & Android Apps
Native and cross-platform mobile apps crafted from UX wireframe through to App Store release.
High-Converting Stores
Custom Shopify themes and frictionless checkout flows built to maximize average order value.
UX teardowns, audit case studies & craft notes.
The “Postcode Lookup” Friction Trap: How Clunky Address Fields Cost UK Stores
Why We Build in Vanilla HTML & Modern CSS Instead of 40-Plugin WordPress Themes
West Midlands Cleaning Company: 7 conversion leaks found without a rebuild
I don't just audit products. I ship them.
Everything I recommend to clients comes from designing, engineering and shipping my own live software — App Store releases, subscription onboarding, WCAG accessibility, and multi-tenant workflows in front of real users.
Proofbox Plus
A calm digital archive for important documents, with AI-assisted extraction and privacy-first local controls.
Explore the product →
Happy Heroes
Live iOS app with gamified routine mechanics, parent PIN oversight, and 100% device-local storage.
Live on the App Store →
TwoHomes Plus
High-stress family UX, multi-household coordination, and an unalterable fingerprinted audit trail.
View project →